About us.

AmRest Holdings SE is the largest independent restaurant operator in Central and Eastern Europe with a growing international presence. Since 1993 we have been building a portfolio of well recognized, power brands such as KFC, Pizza Hut, Burger King and Starbucks based on solid franchise and joint venture partnerships. AmRest owns the La Tagliatella brand which is being developed internationally as both Company operated restaurants and franchised stores. In 2012 AmRest acquired two unique brands operating in China- Blue Frog and Kabb.

AmRest Coffee Deutschland Sp. z o.o. & Co. KG is a sub company of AmRest Holdings SE, which operates almost 150 Starbucks Stores in Germany with around 2000 employees as licensee. For the German headquarter based in Munich, we are looking for a


Public Relations Manager Germany (m/w)


Key Responsibilities


  • Being responsible for the PR in Germany (80%) and CEE Starbucks Countries (20%)
  • Building close relationships with local markets to ensure that all campaigns are relevant and impactful and, crucially, aligned with brand positioning
  • Ensuring the activation of earned media within priority markets, briefing on the PR campaign concepts, deploying the toolkits, tracking performance against global KPIs and evaluation of results globally
  • Partnering with consumer relations colleagues to effectively monitor media and consumer conversations to inform future strategy and plans
  • Close collaboration with the colleagues in the headquarter in Poland as well as to external agencies and suppliers on a national and international basis
  • Representing German markets needs to the Global team
  • Being in charge of handling budgets
  • Press Office management including media relations, facilitating media requests, requests for interview, commentary and images
  • Internal Communications content creation and management
  • Project management for PR events and campaigns

Voraussetzungen

Requirements


  • University degree – preferable Journalism, Communication, Marketing.
  • 5+ years’ of proven experience in the profession, including building relationships with key media, PR strategy development and Public opinion and Social Media tracking is a must.
  • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews.
  • Solid experience with social media, including Twitter, Facebook etc.
  • Exceptional writing and editing skills (ability to write articles in German & English is a must)
  • German native speaker & fluent English (written and verbal) is essential
  • Willing to travel across Europe
  • Work Journey Management mindset


You work for a great company and can make a difference every day - in a workplace that offers exciting opportunities to participate in the implementation of ideas, to grow in a fast moving environment and to work independently. Your chance to be more than just an employee - become a partner.


If you are interested, please upload your application (CV, cover letter) in English including your salary expectations and earliest start date on http://www.starbucks.de/about-us/career-center !

Kontakt für Bewerbung

Frau Anja Schlencker
Human Resources
HR Business Partner

Arbeitsort

Arnulfstr. 19, 80335 München

Mehr zum Job

Anzeigenart Stellenangebot
Arbeitszeit Vollzeit
Vertragsart Festanstellung
Berufliche Praxis mit Berufserfahrung
Aus- und Weiterbildung Abschluss Hochschule / Berufsakademie / Duales Studium
Berufskategorie Marketing, Werbung, Gestaltung, Public Relations, Medien / Public Relations, Öffentlichkeitsarbeit
Arbeitsort
Arnulfstr. 19, 80335 München